Categories • Web3

Web3 [67]

All of the data is updated every month | Last updated 10.01.2026

Top 3 performers

Based on SEO performance, copy analysis and ARR/MRR

Current statistics

Colors

Current trending colors include among others White, Black, Dark Navy/Black

Keywords

The most used keywords include among others: Crypto, Platform, Payments

Crypto

Platform

Payments

Stablecoin

Wallet

Trading

Buttons

The most used CTAs include among others: Get Started, Book A Demo, Get Started

Get Started

Book A Demo

Get Started

Download On The App Store Get It On Google Play

Start Trading

Buy Crypto

Trends

Over the analyzed period, the Web3 industry underwent significant maturation as 'crypto' dominance surged from 14% to 27% keyword usage, while specialized terms like 'defi' remained stable at 8-9%, indicating mainstream consolidation around core crypto messaging. The emergence of 'financial' and 'enterprise' keywords at 25% and 16% respectively signals a strategic pivot toward institutional markets and traditional finance integration. Color palettes simplified dramatically as indigo blue (#6366F1) jumped from 11% to 18% usage while orange dropped from 14% to 7%, suggesting standardization around professional fintech aesthetics. CTA strategies shifted toward enterprise sales models with 'Book a Demo' calls appearing at 9% frequency, replacing consumer-focused 'Join now' and waitlist messaging that previously dominated the space.

Trending keywords

Monthly overview

Color standardization occurred as indigo blue (#6366F1) increased from 11% to 18% while orange usage dropped from 14% to 7%, reflecting the industry's move toward more conservative, finance-industry color schemes.

Keyword evolution shows 'crypto' nearly doubled from 14% to 27% usage while new enterprise-focused terms 'financial' (25%) and 'enterprise' (16%) emerged, indicating the industry's pivot from consumer retail to institutional B2B markets.

CTA strategies transformed from consumer onboarding to enterprise sales, with 'Book a Demo' appearing at 9% frequency in the latest analysis while previous consumer-focused CTAs like 'Join the Waiting List' disappeared entirely.

No change