Categories • Portfolio
Portfolio [201]
All of the data is updated every month | Last updated 10.01.2026
Top 3 performers
Based on SEO performance, copy analysis and ARR/MRR
Current statistics
Colors
Current trending colors include among others White, Black, Light Gray
Keywords
The most used keywords include among others: Design, Creative, Studio
Buttons
The most used CTAs include among others: Contact, Contact, Explore My Work
Trends
Over the analyzed period, creative portfolios experienced a significant professionalizing shift as 'work' surged from 9% to 12% usage while 'independent' dropped from 11% to 4%, indicating a move toward studio-based positioning. Color palettes simplified dramatically with Light Gray usage declining from 35% to 25%, suggesting designers are embracing starker black-and-white contrasts. The CTA landscape consolidated around portfolio-focused actions as 'View Work' doubled from 2% to 3% while generic 'Get Started' calls weakened from 2.5% to 1%. Professional role titles gained prominence with 'architect' emerging as a new keyword at 3% and 'developer' increasing from 6% to 9%, reflecting the category's expansion beyond traditional design services.
Trending keywords
Monthly overview
Monochromatic design dominance intensified as Light Gray usage dropped from 35% to 25%, while the stark White-Black combination maintained its 43-40% split, suggesting designers are abandoning softer gray transitions for higher contrast aesthetics.
Professional specialization accelerated as 'work' jumped from 9% to 12% while 'independent' plummeted from 11% to 4%, indicating creative professionals are shifting from solo freelancer positioning toward collaborative studio branding.
Portfolio-specific actions gained traction as 'View Work' doubled from 2% to 3% frequency while action-oriented 'Get Started' weakened from 2.5% to 1%, indicating users prefer exploring creative work samples over immediate engagement commitments.
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