Market benchmarks
Categories
Category benchmark
Category
Category benchmark
hotel-place-venue
Category insights
Health, momentum and the patterns shaping top-performing websites in this category.
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Speed
SEO
Copy
of pages haven't changed in the last 30 days
What is trending in this category
What is trending in this category
hotel
book
discover
home
restaurant
explore
reserve
space
luxury
culture
museum
design
hospitality
nature
experience
Earth tones dominated the color evolution with brown/tan combinations rising from 25-28% to 43% combined usage, while black increased dramatically from 38% to 62.8% and warm neutrals like cream/beige appeared at 14.9%, replacing the earlier blue and gold accent colors.