gaming Category Benchmarking

Category insights

Health, momentum and the patterns shaping top-performing websites in this category.

Category health

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Speed

SEO

Copy

Trends

Category stagnation

100%

of pages haven't changed in the last 30 days

Deep insights

What is trending in this category

Popular keywords

What is trending in this category

free

play

game

5v5

tactical

Popular colors

The color palette contracted dramatically over the analysis periods, with tracked secondary colors reducing from five distinct options including Red/Coral (43%), Cyan (43%), Blue (29%), and Yellow/Gold to just three colors by the final period, while Black usage strengthened from 71% to 86% in period three, marking a 21% increase in dark-mode adoption.