Categories • Agency & Consulting
Agency & Consulting [552]
All of the data is updated every month | Last updated 10.01.2026
Top 3 performers
Based on SEO performance, copy analysis and ARR/MRR
Current statistics
Colors
Current trending colors include among others White, Black, Light Gray
Keywords
The most used keywords include among others: Design, Creative, Brand
Buttons
The most used CTAs include among others: Get Started, Contact, Learn More
Trends
Over the period analyzed, the industry shows three major shifts: keyword dominance has fragmented with 'design' dropping from 35% to 12.5% frequency while 'studio' rose to become the top term at 14.3%. Color preferences shifted toward higher contrast with black increasing from 46% to 35% usage while maintaining white as co-dominant, suggesting a move away from colorful branding toward monochromatic schemes. CTA language became more conversational with traditional 'Get started' maintaining 4.5% frequency while direct 'Contact' commands dominated at 5.8%, indicating a preference for immediate human connection over automated onboarding.
Trending keywords
Monthly overview
Color strategy consolidated around black-white dominance with black rising to 35% usage and white maintaining 31.5%, while accent colors like orange and blue significantly reduced their presence, indicating a trend toward minimalist, high-contrast visual identities.
Keyword hierarchy completely restructured with 'design' falling from top position at 35% to third place at 12.5%, while 'studio' emerged as the leading term at 14.3%, reflecting an industry shift toward positioning as creative studios rather than design services.
CTA preferences shifted toward direct contact with 'Contact' leading at 5.8% frequency and 'Learn More' at 5.2%, while action-oriented CTAs like 'Get Started' dropped to 4.5%, suggesting agencies prioritize consultation over self-service engagement.
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